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Mint + sprinkle pink.
1,247 on the list
consumer launches, hobby communities, holiday drops, and founders whose pitch deck has at least one emoji that isn't ironic.
Ice Cream Van is mint + sprinkle pink - bright, friendly, slightly sugary, and unembarrassed about any of it. The palette runs warm, the accent pops, and the typography has the kind of friendly weight that makes people want to read the next line.
Suits consumer apps, hobby communities, party-game makers, food tech, lifestyle DTC, and any launch that benefits from looking warm and slightly silly. Skip it for enterprise security software, infrastructure tools, or any pitch where the buyer needs to feel that adults are firmly in charge throughout.
Free plan ships with the referral leaderboard, real-time analytics, and CSV export, so you can watch the queue grow without paying for the privilege of looking at your own data. Pro upgrades unlock when the launch actually needs them rather than the day you sign up, which is the correct order of operations.